The Role of Artificial Intelligence in the Transformation and Personalization of Education

Abstract

The rapid advancement of Artificial Intelligence (AI) since 2019 has transformed the global educational paradigm. AI functions not only as a technological tool but also as a catalyst for creating adaptive, personalized, and data-driven learning. This study aims to examine the role of AI in improving educational quality by reviewing recent research from the last five years. The findings reveal that the application of AI through adaptive learning systems, intelligent tutoring systems, and learning analytics enhances both the effectiveness and efficiency of teaching and learning processes. Moreover, AI enriches learners’ experiences through immersive learning environments based on Virtual and Augmented Reality technologies. These innovations foster active engagement, increase learning motivation, and expand access to distance education. However, challenges such as ethical issues, data privacy, and digital inequality remain critical obstacles to address. Therefore, collaboration among educators, technology developers, and policymakers is essential to build an inclusive, human-centered, and sustainable educational ecosystem in the digital era.