Keywords:
Artificial Intelligence, Data Protection, Digital Technology, Legal Regulation, TransparencyAbstract
Advances in artificial intelligence and data-driven
technologies have brought about significant
transformations across various sectors, but they have also
raised complex legal challenges, particularly regarding the
protection of personal data and the accountability of digital
systems. This study aims to analyze the effectiveness of legal
regulations in governing data protection and to assess the
urgency of strengthening regulations in response to these
technological developments. The method employed is a
systematic normative legal approach, through an analysis of
legislation, scientific literature, and relevant legal practices.
The research findings indicate that existing regulations have
provided an important legal foundation; however, there
remain gaps in accommodating the specific characteristics
of artificial intelligence, such as algorithmic transparency
and automated decision-making. Additionally, limitations in
law enforcement and institutional capacity also affect the
effectiveness of regulations. The urgency of strengthening
regulations is increasing in tandem with the risks of data
misuse and legal uncertainty within the digital ecosystem.
Therefore, adaptive, integrative, and sustainable regulatory
reform is needed, taking into account legal, ethical, and
global technological developments, to create an effective
data protection system that supports responsible digital
innovation.